Online ad sales up by over 10%
A new report by eMarketer predicts that online advertising spending will surge 10.8 percent in 2010 to $25.1 billion. The lion’s share of dollars should once again go to Google, according to the report. Google’s revenue rose 21 percent in Q1, another sign that the market was on the way up, given Google’s prominence.
The next hottest category? Online video advertising, which eMarketer predicts will account for a third of the $13.6 billion-plus incremental dollars that enter the online ad market from 2010 through 2014. Read the whole article here http://www.emarketer.com/Reports/All/Emarketer_2000685.aspx
